A timeless straight jean inspired by denim's heritage and designed for effortless everyday wear.
THE STORY
Denim styles have changed across generations, but the straight jean has never really disappeared. The Heritage Straight takes that familiar silhouette and combines it with a classic blue wash and restrained fading for a jean that feels established rather than overworked.
FIT & STYLE
Straight Fit • Mid Rise
More room through the thigh than our Slim fits, with a straighter line towards the hem.
Designed around one of denim's most enduring silhouettes, the Heritage Straight is made to remain relevant beyond a single season. Look after your denim, wear it repeatedly and let its character develop as part of your own story.
Care for it. Wear it longer.
CARE
Wash at 30°C. Wash inside out and with similar colours. Wash only when needed and always follow the sewn-in garment care label.
DENIM COLOUR & CHARACTER
Due to the nature of denim washing, individual garments may show subtle variations in shade and character. Screen settings, photography and lighting can also affect how colour appears online.
